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The quarterly report must document four _____ performance: revenue growth, customer retention, market share, and profit margin. These indicators deter...

GMAT Standard English Conventions : (Grammar) Questions

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Standard English Conventions
Form, Structure, and Sense
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The quarterly report must document four _____ performance: revenue growth, customer retention, market share, and profit margin. These indicators determine its stakeholder confidence.

Which choice completes the text so that it conforms to the conventions of Standard English?

A

metrics that assess the company's

B

metric's that assess the company's

C

metrics that assess the companies'

D

metrics that assess the company

Solution

Let's begin by understanding the meaning of this sentence. We'll use our understanding of pause points and segment the sentence as shown - understanding and assimilating the meaning of each segment bit by bit!

Sentence Structure

  • The quarterly report
    • must document
      • four [metrics/metric's] that assess [the company's/the companies'/the company] performance:
        • revenue growth,
        • customer retention,
        • market share,
        • and profit margin.
  • These indicators
    • determine
      • its stakeholder confidence.

Understanding the Meaning

Let's start from the beginning:

The quarterly report must document four _____

This is where we have the blank. Let's look at the choices:

  • Choice A: metrics that assess the company's
  • Choice B: metric's that assess the company's
  • Choice C: metrics that assess the companies'
  • Choice D: metrics that assess the company

The choices vary in two ways:

  • "metrics" vs. "metric's"
  • How we refer to the company at the end

To see what works here, let's read the full sentence and understand what it's saying!

The complete first sentence tells us:

  • The report must document four _____ performance:
    • revenue growth
    • customer retention
    • market share
    • profit margin

So we're listing four business measurements.

The second sentence adds: "These indicators determine its stakeholder confidence."

  • "These indicators" refers back to the four measurements
  • "Its" is singular - telling us we're talking about one company

Now let's understand what we need:

First decision - "metrics" or "metric's"?

  • The sentence says "four _____"
  • After a number, we need a plural noun
  • "metrics" = plural (more than one metric)
  • "metric's" = possessive (showing ownership by one metric)
  • You can't say "four metric's" - that doesn't make grammatical sense
  • We need: metrics (plural)

Second decision - "company's" vs. "companies'" vs. "company"?

  • The phrase is "metrics that assess _____ performance"
  • We're measuring the performance OF the company
  • This means we need a possessive form to show whose performance it is
  • The second sentence uses "its" (singular), confirming one company
  • "the company's performance" = the performance belonging to the company
  • We need: the company's (singular possessive)

What do we notice about the structure?

  • "Four metrics" is our plural noun phrase
  • "that assess the company's performance" is a modifier telling us what these metrics do
  • The possessive "company's" shows the relationship - it's the company's performance being assessed, not just the company itself

The correct answer is A: metrics that assess the company's




GRAMMAR CONCEPT APPLIED

Plural Nouns vs. Possessive Apostrophes

Understanding when to use a plural noun versus a possessive form is crucial:

Plural Nouns (no apostrophe):

  • Use when you have more than one of something
  • Example: "The company tracks four metrics" (plural - four separate measurements)
  • After numbers, always use plural nouns

Possessive with Apostrophe-s:

  • Use to show ownership or relationship between a noun and what belongs to it
  • Example: "The company's performance improved" (the performance belonging to the company)
  • This is called a possessive noun in grammar terms

In this question:

  • "Four metrics" = plural noun (we have four separate measurements)
  • "The company's performance" = possessive (the performance that belongs to/relates to the company)
  • Both forms are needed in the same phrase: "four metrics that assess the company's performance"

Key principle:

  • Use plurals when counting or listing multiple items: metrics, companies, reports
  • Use possessives when showing a relationship: the company's metrics, the report's findings
Answer Choices Explained
A

metrics that assess the company's

✓ Correct

  • Correct as explained in the solution above.
B

metric's that assess the company's

✗ Incorrect

  • Uses "metric's" which is possessive singular
  • After "four," we need a plural noun, not a possessive
  • "Four metric's" is grammatically incorrect
C

metrics that assess the companies'

✗ Incorrect

  • "metrics" is correct (plural)
  • But "companies'" is plural possessive, indicating multiple companies
  • The second sentence uses "its" (singular), confirming we're discussing one company
  • Creates inconsistency between the two sentences
D

metrics that assess the company

✗ Incorrect

  • "metrics" is correct (plural)
  • But missing the possessive form on "company"
  • We assess "someone's performance" or "something's performance," not just assess the entity itself
  • The possessive is needed to show the relationship: the performance belongs to/relates to the company
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